Branch logo

Branch

Branch.io is a platform designed to provide deep linking and mobile attribution services, helping businesses drive app engagement and measure the effectiveness of marketing efforts across various platforms. It enables seamless user experiences by routing users to the appropriate in-app content or app store based on their device and context.

Price

  • Branch offers a free plan: Yes
  • Branch offers a free trial: Yes

Value Score Info

5.5/10
Average value
Short.io logo

Short.io

Short.io is a URL shortener and link management platform that allows users to create custom-branded short links, manage them through a comprehensive dashboard, and integrate with various marketing tools. It supports advanced features like deep linking, QR codes, UTM parameters, and detailed analytics.

Price

  • Paid plans start at 18 USD
  • Short.io offers a free plan: Yes
  • Short.io offers a free trial: Yes

Value Score Info

8/10
Good value

Compare Features of Branch (26) and Short.io (32)

Link ManagementBranchShort.io
Short Links Yes Yes
Custom Domain Yes Yes
Retargeting Pixels Yes Yes
Smart Redirection Yes Yes
Redirect Based on Device Yes Yes
Redirect Based on Language Yes No
Link Preview Yes Yes
Custom Link Preview Yes Yes
Bulk URL Shortening No Yes
Customizable URL Yes Yes
Edit URL After Publishing No Yes
Link Expiration Yes Yes
A/B Testing Yes No
Deep Linking Yes Yes
Password Protected Links No Yes
QR CodesBranchShort.io
QR Codes Yes Yes
Dynamic QR Codes Yes Yes
Customizable QR Codes Yes Yes
Downloadable QR Codes Yes Yes
Link-in-bioBranchShort.io
Link in Bio No Yes
Support for Multimedia Elements No Yes
Link-in-bio Creation with AI No No
Link-in-bio Templates No Yes
ExtrasBranchShort.io
API Access Yes Yes
Team Members Yes Yes
White Label No Yes
AI Features No No
Browser Extension No Yes
Self-hosted Option No No
Mobile-friendly UI Yes Yes
Email Support Yes Yes
Analytics & TrackingBranchShort.io
Analytics Yes Yes
Analytics Sharing with Clients Yes Yes
UTM Parameters Yes Yes
Referrer Tracking Yes Yes
Security & PrivacyBranchShort.io
GDPR Compliant Yes Yes
Anti-Spam Protection Yes Yes