What can I do with Cutt.ly?
Example Use Cases
Performance Marketing
A digital advertising agency runs Facebook and Google Ads for multiple clients and uses Cutt.ly to create unique, trackable links for each ad campaign. Cutt.ly’s advanced analytics help them monitor clicks, geographic data, and conversion rates in real-time. The agency uses this data to adjust ad copy, targeting, and budget allocation based on performance. By retargeting users who clicked but didn’t convert, the agency improves their clients’ lead generation by 18%, ultimately lowering the cost per acquisition. The precise tracking that Cutt.ly provides helps the agency optimize ROI on every campaign.
Social Media Marketing
A food blogger uses Cutt.ly to share recipes and product endorsements across Instagram, Pinterest, and Facebook. Each social media platform gets its own branded link, allowing the blogger to track which platform drives the most traffic. Cutt.ly’s analytics provide detailed insights into engagement rates, enabling the blogger to focus on the top-performing channels. Additionally, the blogger uses Cutt.ly’s link expiration feature for limited-time promotions, driving urgency and boosting engagement by 25%. The branded links enhance the blogger’s professional image and help grow their audience.
Branding
A fitness brand uses Cutt.ly to create custom-branded links for all their online marketing campaigns, from email newsletters to social media posts. By using their own domain in every link, they reinforce their brand and build trust with potential customers. Cutt.ly’s link management tools allow the brand to organize and track all links, ensuring that each campaign is performing as expected. The use of consistent branding across every channel increases brand recognition and drives higher engagement, resulting in a 20% boost in click-through rates for their promotional campaigns.