What can I do with Tinylink?
Example Use Cases
Performance Marketing
A software company uses Tinylink to monitor the success of its ad campaigns on Google Ads and Bing. By creating shortened URLs with UTM parameters, Tinylink allows the company to track clicks, conversions, and other metrics in real-time. The company uses this data to optimize its targeting and creative, ultimately improving the performance of its campaigns. This results in a 17% increase in software trial sign-ups and a more cost-effective allocation of ad spend.
Social Media Marketing
A travel agency uses Tinylink to promote travel packages across Facebook and Instagram. Each social media post includes a customized shortened link, allowing the agency to track which platforms and posts are driving the most clicks and bookings. Tinylink’s analytics show that Instagram is the top-performing platform, so the agency shifts its focus to creating more Instagram content. This targeted approach leads to a 20% increase in travel package sales.
Branding
A wellness brand uses Tinylink to create branded URLs for their email marketing campaigns and social media promotions. By using consistent, branded links, the wellness brand reinforces their identity and builds trust with their audience. Tinylink’s tracking features provide insights into which channels are driving the most traffic and engagement. This consistent branding strategy leads to a 15% increase in customer engagement and click-through rates across all campaigns.